AquiMilwaukee.com Audience

Tap Into This Lucrative Market!

When you’re a part of ¡Aquí!, you’re part of a magazine web site linked to metro Milwaukee’s thriving second- and third-generation Hispanic community. Our 8,800 print subscribers include members of the Hispanic Chamber of Commerce, Hispanic Professionals of Greater Milwaukee and local colleges and universities. ¡Aquí is also available at locations frequented by area Latinos.

AquiMilwaukee.com is an online destination for Hispanic adults born in the U.S., and extends to even more up-and-coming area Latinos. These adults are employed (65%), college-educated (47%), married (43%) and have children at home (62%).

Source: 2006 & 2007 Scarborough Reports Release 1, 5-county Milwaukee CSA as verified by the Audit Bureau of Circulations.

Internet Behavior:

• - 52% access the Internet
• - 34% purchase items on the Internet (past year)

Source: 2007 Scarborough Report Release 1, Milwaukee CSA as verified by the Audit Bureau of Circulations.

Consumer Behavior:

Compared to all area adults, U.S.-born Hispanic adults are:

• - 41% more likely to shop music/video stores
• - 39% more likely to shop toy stores
• - 39% more likely to shop pet stores
• - 59% more likely to shop jewelry stores

In the past year:

• - 88% have shopped home accessory stores
• - 85% have shopped at music/video stores
• - 82% have shopped at shoe stores
• - 66% have shopped at pet supply stores
• - 63% have shopped at office supply stores
• - 60% have shopped at toy stores
• - 45% have shopped at sporting goods stores
• - 37% have purchased gift cards
• - 33% have shopped at jewelry stores

Source: 2007 Scarborough Report Release 1, 5-county Milwaukee CSA as verified by the Audit Bureau of Circulations